Shot@Life is a campaign of the non-profit United Nations Foundation, working to provide access to lifesaving vaccines for children around the world. They turned to Brand Spirit when they needed custom journals and foldaway shopper totes in lime green to promote their campaign and advocacy work at their upcoming annual summit.
The journals, decorated in a simple one-color silkscreen print, make an impact when done in the organization’s signature lime green color. It effectively displays the logo and can be easily seen, even from a distance. The beautiful journals were given away to members of the Shot@Life team as well as select partners.
Journals are certainly useful products that can effectively help with brand recall. They are carried around and used in important meetings with possible clients and partners, which makes it easy for other people to identify who you represent. The custom pins which they also gave as small tokens, added value to the journals.
The non-profit also diversified its set of giveaways by choosing eco-friendly and packable shopping bags to further their campaign message. The lime green shopping bag promotes their website on one side and shares their message on the other– “Invest in a healthier world. Immunize a child.”
Brand Spirit is partnered with Shot@Life and we donate 1 vaccine for every $100 sold from the website. This makes the project all the more meaningful for Brand Spirit. Read more about how we give back here.
Need more ideas to generate awareness for your brand? Email email@example.com to get started.