11 Unconventional Trade Show Giveaways for the Pet Industry

Are you attending one or more of these pet industry events in 2024? Then, you’re probably looking for convention booth giveaways and branded swag to create a buzz for your business.

Pet Industry Growth

The pet industry is made up of several subcategories, including:

  • General/Pet Care
  • Veterinary
  • Dog Grooming
  • Dog Training & Behavior
  • Pet Sitting & Dog Walking

According to a Bloomberg report, the global pet industry is set to grow to $500 billion by 2030.

“The analysis finds that the US is positioned to continue to remain the largest pet market, with sales approaching $200 billion by the end of the decade. This growth is driven by an increase in spending on pet-related healthcare — including veterinary care, diagnostics, and pharmaceuticals — that has created longer pet lifespans that require more expensive elderly care. This advancement and prioritization  of elderly care may in turn lead to an increase of the US pet population by 13%.”

– Bloomberg Intelligence (BI)

Even without this market analysis, there is an observable shift in how pets are valued, with sentiments that they’re integral members of the family. This creates a ripple effect of more niche products and services that care geared towards improving the quality of health and overall life of our beloved animals.

How can your business stand out?

Aside from the obvious promotional giveaways like dog-shaped baggie dispensers and portable water bowls, what type of promotional swag and trade show giveaways can you bring to the table in an industry where the competition is only going to get even higher?

Say less. We have 11 unconventional trade show giveaway ideas for you.

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1. Full Custom Plush Dog Toy

Get creative and make something fun for pets. The Durabiteā„¢ fleece outer shell is incredibly strong yet soft and gives dogs stimulating playtime. It’s guaranteed pet-safe and non-toxic. It’s not “unconventional” per see, but, it’s definitely going to be unique for your brand.

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2. Dog Screen Cleaner Companions

This dog plushie has a belly that can clean your screen. This puts a unique spin on belly rubs. Plus, it’s a promotional item that integrates our love for dogs with something used daily, which is our computers. Brand the cape with your company logo and details. The cape also comes in other colors.

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3. The Doggo Umbrella

Designed for small to medium-sized dogs (suggested weight under 25 lbs), this umbrella features four clear panels so you can always see your pet while they stay protected from the elements. The C-shaped handle provides better control and comfort, while the reflective trim ensures added safety during nighttime walks.

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4. Matching Pet & Human Socks

This is such an adorable giveaway idea! Order a pair of dress socks and match it with a pet sock, all packed in one. We recommend fully customizing the socks so that all sides showcase your business.

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5. Heart Silicone Mold

Make pet treats and toppers with these heart-shaped silicone molds. Pet parents can make homemade treats like fruit-infused ice cubes, meal toppers with your brand’s vitamins and supplements, and other pet-friendly snacks.

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6. Belborne Tracker Tag

Bluetooth trackers are on the higher end of promotional giveaways, but if you’re planning to hand more premium gifts to a smaller select audience, then this is an awesome choice. Compatible with Find My app in iPhone via Bluetooth and iCloud and have real-time positioning.

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7. Pet Travel Roll-Up Mat

Give your pet a place to be comfortable on-the-go. This roll-up mat fits in most carriers and they’re lightweight so throwing them with your camping gear is easy peasy. Available in red, grey, blue, and black.

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8. Multipurpose Baby Stroller Hook/Carabiner

Walking with your baby and your pet? Thus multipurpose carabiner easily hooks onto your baby stroller so you can hang all your other items on the heavy-duty carabiner. It’s honestly one of the handiest things to give to pet owners.

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9. Full Color Pointy Ears Can Cooler

A gift for the human is as important as a promotional gift for pets. This can cooler is available in cat and dog design. Both will have pointy ears (so cute!). Customize in full color.

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10. Water-Resistant Plush Blanket

Keep your little buddy nice and toasty (for maximum Fritto scent) with this conveniently water-resistant plush blanket. Easy to clean and throw in the washer. Customize one entire size in full color.

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11. Paw Rubber Jar Opener

Jar openers are practical and essential kitchen items. People love a useful trade show swag and a jar opener isn’t necessarily something you’d relate to a pet industry trade show. This makes this giveaway a refreshing choice. Other colors available.

Still don’t see anything interesting? Tell us what you need. Chances are, we can help you find it. Chat with us or email info@brandspirit.com for inquiries.

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